10,000 hours and then some
I'm a design leader, creative director, and maker with a career spent at the intersection of craft and strategy. I design, animate, and code, and I've built teams that do the same.
Over the course of my career I've shaped digital products and brand experiences for some of the world's most recognized names, including Mercedes-Benz, Delta Air Lines, JP Morgan, Marriott, UPS, and SoundCloud. I co-founded award-winning design firm driftlab, and I operate as a player-coach: equally at home in strategy conversations and a Figma file.
My core competencies span digital product design, creative direction, motion, UX, and brand, with a through-line of connecting design to business outcomes and engineering realities. I hold a Master's in IT and a BA in Psychology, which means I think about systems and people in equal measure. I integrate AI into my design practice as a tool for faster iteration, sharper problem-solving, and pushing creative work further.
Outside of client work, I serve on the marketing and outreach committees at Better Living Together, a Georgia nonprofit working to expand housing opportunities for adults with intellectual and developmental disabilities.
I'm a design leader, creative director, and maker with a career spent at the intersection of craft and strategy. I design, animate, and code, and I've built teams that do the same.
Over the course of my career I've shaped digital products and brand experiences for some of the world's most recognized names, including Mercedes-Benz, Delta Air Lines, JP Morgan, Marriott, UPS, and SoundCloud. I co-founded award-winning design firm driftlab, and I operate as a player-coach: equally at home in strategy conversations and a Figma file.
My core competencies span digital product design, creative direction, motion, UX, and brand, with a through-line of connecting design to business outcomes and engineering realities. I hold a Master's in IT and a BA in Psychology, which means I think about systems and people in equal measure. I integrate AI into my design practice as a tool for faster iteration, sharper problem-solving, and pushing creative work further.
Outside of client work, I serve on the marketing and outreach committees at Better Living Together, a Georgia nonprofit working to expand housing opportunities for adults with intellectual and developmental disabilities.